Parkers.co.uk
• 1,214,847 unique users per month 1
• 24.9 M Page Impressions 1
• The third most visited automotive site in the UK 2
• 64% ABC1 (vs 55% internet average) 3
• 21% female 3
• 79% male 3
• Average age 39 3
• Average household income £39k 3
• 28% qualified professionals 3
1 (ABCe March 2008 )
2 (Hitwise August 2008)
3 (Forrester's Report May 2007)
Did you know?
• 85% of the people visiting Parker's are looking to buy a car.
• 39% of our users are new to the site each month. This demonstrates Parker's is clearly not an enthusiasts site as users visit solely with the purpose of researching specific information about their next vehicle purchase.
Proposition
Parker’s online delivers an audience of consumers who are immersed in the process of buying and/or selling their car. Parker’s is the UK’s number 1 online destination for prospective car buyers seeking independent pricing & review information.
Targeting
Intuitive campaign targeting allows all advertisers to track relevant users through the site. Every advertising campaign can be targeted by section and specific make, model and derivative.
Advertise your vehicle stock on Parker's
Cars for Sale is a clever searchable database of the very best cars for sale in the UK, providing the car buyer with great choice for used and new cars and providing all the information they need on which to base their next car purchase.
Parker’s is always striving to improve on the service we deliver to our users and our dealer advertisers. We have recently re-developed the Cars for Sale section, providing more flexibility for the user and more opportunity for you, the dealer, to reach your target market.
We know that Parker’s delivers quality users and enquiries. To enquire about advertising your vehicle stock email: carsforsale@parkers.co.uk
Advertising Rates
Integrated advertising solutions are available for all business budgets. For further information contact a sales representative as below.
Contact us
Advertising Opportunities
Kirsty.Morton@BauerMedia.co.uk
01733 468161
Leanne.Brett@BauerMedia.co.uk
01733 468063
