Advertise with us

  • 1,842,556 unique users per month ¹
  • The third most visited automotive classified site in the UK ²
  • 68% male ³
  • Average age 49 ³
  • 17,670,849 Page Impressions ¹
  • 74% ABC1 ³
  • 32% female ³
  • Average household income £30k ³

¹ (Google Analytics, September 2013)
² (Hitwise, September 2013)
³ (ComScore, September 2013)

Did you know?

  • 98% of the people visiting Parkers are looking to buy a car and 76% are looking to buy within the next 3 months (Bauer Research, July 2013).
  • 52% of our users are new to the site each month. This demonstrates Parkers is clearly not an enthusiasts site as users visit solely with the purpose of researching specific information about their next vehicle purchase. (Google Analytics, September 2013)


Parkers online delivers an audience of consumers who are immersed in the process of buying and/or selling their car. Parkers is the UK's number 1 online destination for prospective car buyers seeking independent pricing & review information.


Intuitive campaign targeting allows all advertisers to track relevant users through the site. Every advertising campaign can be targeted by section and specific make, model and derivative.

Advertise your vehicle stock on Parkers

Cars for Sale is a clever searchable database of the very best cars for sale in the UK, providing the car buyer with great choice for used and new cars and providing all the information they need on which to base their next car purchase.

Parkers is always striving to improve on the service we deliver to our users and our dealer advertisers. We have recently re-developed the Cars for Sale section, providing more flexibility for the user and more opportunity for you, the dealer, to reach your target market.

We know that Parkers delivers quality users and enquiries. To enquire about advertising your vehicle stock email

Advertising rates

Integrated advertising solutions are available for all business budgets. For further information contact a sales representative as below.

Contact us

Advertising Opportunities:
01733 468806
01733 468161