2010's best and worst depreciators 17 January 2011 Email this page Zoom Kia Picanto loses the least money Small cars command the top 50 Off-roaders resist depreciation Tweet Kia's Picanto was the car that lost the least money after a year of ownership, according to Parkers depreciation stats for 2010. The report is based on the average private resale values for 12-month-old cars with 10,000 miles on the clock. The Kia, which tops the table, lost £1,247 over the course of a year – around £3.42 a day. However, because of the low purchase price, depreciation for the Picanto was around 20% - meaning that sellers will get around 80% of the original purchase price after a year. Small cars held 36 of the top 50 places because of their low initial purchase price and the increasing demand for efficient, cheap-to-run cars, with strong warranties. Twelve of the positions in the top 50 were held by 4x4s, up from seven last year. This is probably due to a change in perception due to improvement's in off-roaders' efficiency and the threat of persistent cold winters.Value brands dominate the top of the leader board, partly a result of cheap purchase prices but also as a result of vastly improved model ranges and extensive warranties, such as Kia's seven-year warranty. The Picanto, which lost £1,760 in 2009, has climbed to the top with improved depreciation of £1,247. The Honda Jazz, which was in first place last year, has slipped to 76th position after losing £2,517 in 2010 as opposed to £1,379 in 2009. This is largely due to the model being a year older and with more second-hand examples the over-supply has pushed down values. New entries into the top 10 this year include the Skoda Yeti, the Audi Q5 and the Daihatsu Terios - all 4x4s, reflecting the increased level of interest in that sector. A general trend shown in the results is that average depreciation for the year was slightly higher, at 34%, compared to 2009's 33% average. Find out how much your car is worth The best performers of 2010 (based on cash lost) Make Model Cash lost during 2010 % loss 1 Kia Picanto (04 on) £1,247 20% 2 Kia Rio (05 on) £1,642 22% 3 Daihatsu Terios (06 on) £1,818 14% 4 Fiat 500 (08 on) £1,943 22% 5 Volkswagen Polo (09 on) £1,987 22% 6 Mazda 2 (07 on) £2,022 23% 7 Volvo XC60 (08 on) £2,065 8% 8 Perodua Myvi (06-08) £2,133 31% 9 Audi Q5 (08 on) £2,189 9% 10 Skoda Yeti (09 on) £2,213 13% The biggest losers of 2010 (based on cash lost) Make Model Cash lost during 2010 % loss 1 Maybach 62 (03 on) £149,552 43% 2 Maybach 57 (03 on) £132,098 44% 3 Bentley Brooklands (08-10) £84,295 36% 4 Rolls-Royce Phantom Saloon (03 on) £82,815 27% 5 Rolls-Royce Phantom Drophead (07 on) £78,073 26% 6 Ferrari 612 (04 on) £72,750 34% 7 Mercedes-Benz SL-Class AMG (02 on) £60,698 40% 8 Ferrari 599 GTB Coupe (06 on) £58,771 28% 9 Bentley Arnage (98-09) £57,322 30% 10 Lamborghini Gallardo (03 on) £52,054 31% See the depreciation winners and losers of 2009 More like this Time to downsize? Calculating the cost of downsizing The top 20 cheapest cars - part two 2011's best and worst depreciators The 2011 top 100 depreciation results