Build quality, excellent ride, safety equipment, space
Not a proper MPV
The 307 SW is one of those cars that borrow the lifestyle tag. It's attractively styled, practical, and can hold a couple of extra kids - that's why Peugeot thinks you need one. It also takes the best bits from the 307 hatchback, including a wide choice of engines, good levels of safety and lots of room. Peugeot dealers usually have a good deal on, too.
If you don't need the extra seats, then 307 comes as a traditional estate, too.