Could this be the car that boosts Peugeot's desirability among user choosers?
The RCZ will arrive in the UK in spring 2010 and has been designed with sports coupes like the Audi TT in mind.
The model is expected to undercut the TT on price, and the diesel version of the RCZ matches the TT TDI on CO2 emissions, which means the new Peugeot could offer significantly cheaper company car tax liability.
Audi's sporty diesel credentials were boosted by the company's successful campaigning in the famous Le Mans 24 hours race with diesel-powered race cars.
Peugeot also entered a diesel model in the race in 2008, while the company's efforts came good with a win in the 2009 event.
Peugeot is also offering a choice of petrol models at launch: a 1.6-litre petrol engine with an output of 156bhp achieving 40.9 mpg according to official figures, with CO2 emissions of 159g/km.
A six-speed manual will be the standard transmission, which a six-speed automatic will be offered as an option from summer 2010.
At the top of the range will be a 200bhp version of the 1.6-litre engine resulting in a 0-62mph of less than 8 seconds.